Promotional Umbrellas And Their Uses

Promotional umbrellas might not be chic and glamorous. But they are reliable and useful for a long time. Owing to their multi-season application, they will remind the user of your company or product frequently and for a long time.

Promotional umbrellas can have the following uses:

• Give away at an industry seminar or a trade show – If your company gives away umbrellas to the visitors to your booth at a trade show, not only will the visitors be able to use it right away, be it rain or shine, but they will value it infinitely more than say a pen, a T-shirt or a coffee mug.
• Post a huge six or eight foot umbrella, like a shade or a beach umbrella, outside your company’s stand at a trade event to attract attention. Get the umbrella designed in such a way that it reflects your company’s colours and ensure the logo is placed prominently. Not only will it hold the visitor’s attention, even if he or she does not end up visiting your stand, but it will also help in your company’s brand awareness.
• Give them away as holiday gifts –Your company can give away umbrellas as holiday gifts to clients, suppliers and business contacts. An innovative way of advertising would be to get umbrellas manufactured in bulk with your company’s logo or name on it and sell it to the employees at a discounted price (compared to the price in stores) for the employees to hand it out as holiday gifts to their family, friends and acquaintances.
• Stockholder gifts - Give away promotional umbrellas to your company’s stockholders at the annual stockholders’ meeting. These are the meetings, where the stockholders love to discuss their views and their association with the company and a useful gift like an umbrella can definitely induce stock loyalty. 
• Associate umbrellas with a new product – If your company is launching a new product, give away umbrellas at product launch parties to equate the hardy, sturdy, utilitarian features of the umbrella with your product.
• Cater to different markets – With an umbrella, you cannot go wrong. Everyone uses an umbrella, be it a professional man or a woman; a homemaker dropping children at school; a teenager running to lessons.